November 21, 2024

Khushi Baby joins the ACT For Health portfolio

Across India, over 1.3 million community health workers —including ASHAs (Accredited Social Health Activists) and ANMs (Auxiliary Nurse Midwives)—work tirelessly to bring healthcare to the nation’s hardest-to-reach communities. These health workers are often the first and only link to healthcare for populations in rural areas, urban slums, migratory groups, and families with low health literacy. Yet, despite their invaluable role, community health workers face immense challenges due to inefficient, paper-based reporting systems and fragmented digital health tools. These issues contribute to data inconsistencies, misaligned health targets, and delayed remuneration leaving community health workers overburdened and spending over 25 million hours each month on redundant data entry. Without real-time, high-quality data, public health officials are limited in their ability to drive targeted actions and data-driven decision-making.

Khushi Baby is a non-profit organisation dedicated to improving primary healthcare through digital tools by empowering health workers, partners, and governments to build integrated health systems and enable data-driven decision-making. With its Comprehensive Integrated Health Platform (CHIP), Khushi Baby has created a single, unified interface to streamline data collection, remuneration, and real-time tracking across primary healthcare programs. This allows community health workers to focus on what truly matters—caring for their communities—while providing public health officials with hyperlocal insights to make informed, data-driven decisions.

Founded in 2014 by Ruchit Nagar and Mohammed Shahnawaz, Khushi Baby has grown from a maternal and child health solution to a health system solution using a tech-first approach. This is evident through Khushi Baby’s CHIP model.. Initially launched in Rajasthan, the platform has onboarded 75,000 community health workers and integrated 12 vertical health programs, reaching over 46 million people across 40,000 villages. By digitizing health records, Khushi Baby enables seamless data sharing, facilitates early interventions in high-risk pregnancies, improves vaccination rates, and supports community health workers in reducing malnutrition as the technical nodal partner to the Ministries of Health.

ACT For Health is now supporting Khushi Baby to scale this proven model to the state of Karnataka, building a new and improved version of CHIP as an open-source Digital Public Good (DPG) and laying the groundwork for similar efforts in Maharashtra. “ CHIP 2.0” is projected to reach a total of 100 million citizens at the last mile and empower a total of 150,000 ASHA workers at a cost per beneficiary of 2.62 INR. This open-source approach not only provides a pathway for Karnataka but also paves the way for other states to adopt and tailor similar digital health solutions.

At ACT For Health, we are excited to support Khushi Baby’s mission to empower health workers and enhance primary healthcare delivery for India’s most underserved communities through a tech-enabled approach!

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